The Art of Creative Thinking reveals how we can transform ourselves, our businesses and our society through a deeper understanding of human creativity. Rod Judkins, of the world-famous St Martin's College of Art, has studied successful creative thinkers from every walk of life, throughout history.

Be stubborn about compromise.

Plan to have more accidents.

Be mature enough to be childish.

Contradict yourself more often.

Discover the Art of Creative Thinking.